7 November 2011
Central Books, the pioneer in printing & publishing, in partnership with Hewlett Packard Philippines, recently held a major launch for PictureBooks at Top Shelf in Fully Booked in Bonifacio High Street, Global City.
Led by Central Books’ President and CEO, Atty. Jose Agaton Sibal, current director of PIAP (Printing Industry Association of the Philippines) and president of PEPA (Philippines Education Publishers Association), the colorful event was hosted by one of the country’s top celebrity hosts, Lexi Schulze. Attended by members from the industry, friends from the media and guest celebrities, they all witnessed the new and exciting products and services of the exceptional PictureBooks.
Atty. Jose Agaton Sibal (3rd from left) with the HP team
Celebrity guests showed off their very own PictureBooks created with their photo collection. This included top model and ace photographer Sara Back, up and coming illustrator Natasha Ringor, premier design consultant & retailer Ito Kish and the Philippines’ Princess of Soul and R&B Kyla.
Announced during the event, PictureBooks recently acquired the HP Indigo 5500, which is regarded as the best photo book printer in the world. PictureBooks is the only local company in the country using the said innovation to print their photo books, producing photos that are clearer, and appear very natural. Together with this, they have also upgraded to the latest book binding technology, the PUR binding, which is stronger and allows pages to layout flatter.
Also introduced is the new version of their free software, PictureBooks Publisher, making photo book layout at home fun and effortless and it runs on both Mac and Windows platforms. What’s more, their new product line will come with standard 30-pages and free shipping within the Philippines, making it the best value ever.
During the launch, representatives from Hewlett-Packard Philippines, led by their country general manager Mr. Mandy Pascual, also announced their participation in enhancing the excellent products and services that PictureBooks has been creating the past five years.
Continuously committed in delivering premium world-class quality at local prices, PictureBooks is revolutionizing their products to give the best in quality, value and experience.
PictureBooks has branches in Glorietta, Trinoma, Alabang Town Center, Shangri-La Mall, Megamall, Marquee Mall and Greenhills Shopping Center with head office located in Quezon Avenue, Quezon City. For more information, please visit www.picturebooks,com.ph.
For more information, please contact:
Gwen J. Cariño